對于外貿(mào)人來說，在不同的外貿(mào)業(yè)務(wù)過程和場景中，能不能撰寫出高回復(fù)率的開發(fā)/跟進(jìn)郵件，往往直接決定了最終的結(jié)果走向。今天我就分享外貿(mào)業(yè)務(wù)中最常用的10個郵件模板！
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Hi [客戶名], it's [你的名字] from [公司名]. We met at [展會名] where you showed interest in [提及產(chǎn)品/服務(wù)]. To jog your memory, you mentioned [提及展會上的一個細(xì)節(jié)], which I found quite insightful.
I'm following up on our conversation about [產(chǎn)品/服務(wù)] and the specific needs you expressed. As discussed, I've attached the detailed information and pricing for our [產(chǎn)品/服務(wù)], including [任何特殊要求或討論點(diǎn)].
Would you be available for a brief call this week to discuss how our [產(chǎn)品/服務(wù)] can address your [需求或問題]? I'm confident we can provide a solution tailored to your requirements.
Looking forward to your reply.
尊敬的[客戶名]：
您好！我是來自[公司名]的[你的名字]。我們曾在[展會名]上見過面，當(dāng)時您對我們的[產(chǎn)品/服務(wù)]表現(xiàn)出了興趣。為了幫您回憶，您當(dāng)時還提到了[展會上的一個細(xì)節(jié)]，我認(rèn)為這個觀點(diǎn)非常有見地。
此次聯(lián)系，是為了跟進(jìn)我們此前關(guān)于[產(chǎn)品/服務(wù)]的溝通，以及您當(dāng)時提出的具體需求。按照我們之前的交流，我已附上[產(chǎn)品/服務(wù)]的詳細(xì)資料與報價，其中也包含了[任何特殊要求或討論點(diǎn)]。
不知您本周是否有時間進(jìn)行一次簡短通話？我們可以聊聊[產(chǎn)品/服務(wù)]如何解決您的[需求或問題]。我相信，我們能為您提供一份符合需求的定制化解決方案。
期待您的回復(fù)。
順祝商祺！[你的名字][你的聯(lián)系信息]
二.適用場景：針對客戶痛點(diǎn)精準(zhǔn)開發(fā)
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My name is [XXX] with [你公司名稱].
We help [某種類型的公司] to [完成某個具體的目標(biāo)].I wanted to learn how you handle [某個行業(yè)痛點(diǎn)] at [客戶公司的名稱] and show you what we’re working on.
Are you available for a quick call tomorrow?
Please let me know what you think.
您好 [XXX]：
我是來自[你公司名稱]的[XXX]。
我們致力于幫助[某種類型的公司]達(dá)成[某個具體的目標(biāo)]。我希望能了解，在[客戶公司的名稱]，你們是如何應(yīng)對[某個行業(yè)痛點(diǎn)]的，同時也想向您介紹我們目前的業(yè)務(wù)方向。
不知您明天是否有空進(jìn)行一次簡短通話？
期待您的回復(fù)。
三.適用場景：提供業(yè)務(wù)價值引起客戶共鳴
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While collaborating with other organizations in the [ ] sector, we have observed a common challenge they are grappling with, which revolves around [ ].
Over the course of the past year, we've had the privilege of assisting numerous companies in achieving significant results. Our efforts have contributed to [ ] for our clients.
If your organization is currently facing similar challenges and seeks to explore potential solutions, I invite you to consider scheduling a brief discussion with us. I believe we can offer valuable insights and strategies that may be beneficial to your unique situation.
Should this resonate with your current circumstances, please don't hesitate to reach out. We can arrange a quick call at your convenience to delve deeper into the matter. I am confident that our ideas and expertise may prove instrumental in overcoming these challenges.
Thank you for considering this opportunity, and I look forward to the prospect of working together to address your specific needs.
[Your Name] [Your Company Name]
在與[ ]領(lǐng)域的其他組織合作時，我們觀察到他們正在努力應(yīng)對的一個共同挑戰(zhàn)，該挑戰(zhàn)圍繞著[ ]展開。
在過去的一年里，我們有幸?guī)椭S多公司取得了顯著的成果。我們的努力有助于為我們的客戶：節(jié)省資金，增加收入，提高生產(chǎn)力。
如果您的組織目前正面臨類似的挑戰(zhàn)，并尋求潛在的解決方案，我邀請您考慮與我們進(jìn)行簡短的討論。我相信我們可以提供有價值的見解和策略，可能有利于您的獨(dú)特情況。
如果這與你目前的情況有共鳴，請不要猶豫，聯(lián)系我們。我們可以在您方便的時候安排一次快速拜訪，以便更深入地調(diào)查此事。我相信，我們的想法和專門知識將有助于克服這些挑戰(zhàn)。
感謝您考慮這次機(jī)會，我期待著共同努力解決您的具體需求。
最好的問候,
【你的姓名】【你的公司名稱】
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Have you ever considered the impact on your top-line revenue if you could achieve a remarkable 70% increase in contact rates, a 50% improvement in closing deals, and a 40% rise in the number of sales representatives meeting their quotas?
I'd like to schedule a brief discussion to explore how InsideSales.com consistently delivers these exceptional results to our clients. Are you available tomorrow for a quick chat? Let's sync up and delve into this exciting opportunity.
你好[ ]
如果你看到客戶接觸率提高了70%，成交率提高了50%，銷售代表達(dá)到銷售配額的人數(shù)增加了40%，這對你的收入意味著什么?
讓我們花幾分鐘談?wù)刐產(chǎn)品]是如何為客戶提供這些結(jié)果的。
我明天有空。我們能同步嗎?
“
Subject line: Terry Fisher says you're interested in better lead gen strategies
I recently spoke with Terry Fisher, who mentioned your ongoing discussion about the challenges of acquiring new leads. It's a common issue that many consulting companies are grappling with these days.
After visiting your website and downloading your white paper, I've identified some areas where you may be losing potential leads in the process. Additionally, I've come up with some practical ideas that can be implemented relatively easily and should positively impact your lead conversion rates.
Could we set aside 30 minutes for a further discussion on this topic? I believe there's valuable insight to be shared.
主題:Terry Fisher說你對更好的潛在客戶策略感興趣
嗨[ ],
我最近與Terry Fisher進(jìn)行了交談，他提到了您正在進(jìn)行的關(guān)于獲取新線索的挑戰(zhàn)的討論。這是許多咨詢公司最近都在努力解決的一個普遍問題。
在訪問了你的網(wǎng)站并下載了你的白皮書之后，我發(fā)現(xiàn)了一些你可能在這個過程中失去潛在客戶的地方。此外，我提出了一些實用的想法，可以相對容易地實施，并應(yīng)積極影響你的潛在客戶轉(zhuǎn)化率。
我們能留出30分鐘來進(jìn)一步討論這個問題嗎?我相信有寶貴的見解可以分享。
最好的問候。
六.適用場景：發(fā)送報價但未收到回復(fù)
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I know you’re busy, but I just wanted to make sure you knew that we’re ready to help you with [簡單描述你們之前討論過的潛在客戶公司的痛點(diǎn)].
If you’ve already decided to go in another direction, I totally get it. If you let me know, I’ll be sure to close your file and stop bothering you.
If you’re just too busy right now, which let’s face it, we all are from time totime, let me know that too, and I’ll just make a note to follow up in a fewmonths when things settle down.
If you have any questions about the proposal I provided, or if there’sanything else I can do, you got it—let me know.
I look forward to hearing from you.
您好[XXX]：
知道您近期事務(wù)較多，不過還是想和您同步下——我們始終準(zhǔn)備著，協(xié)助您解決之前聊到的 [簡要說明潛在客戶公司痛點(diǎn)]相關(guān)需求。
如果您目前已經(jīng)有了其他更合適的安排，完全沒關(guān)系，您只需和我說一聲，我就不繼續(xù)打擾您了。
要是您只是暫時抽不出時間，這太能理解了，大家難免有忙碌的時候。您也可以告訴我，我會先記下來，等幾個月后您這邊節(jié)奏放緩些，再和您聯(lián)系。
另外，要是您對之前給您的方案有疑問，或者還有其他需要我?guī)兔Φ牡胤剑S時找我就好。
期待能收到您的回復(fù)。
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We noticed that you recently visited our website and downloaded [ ]. Were you primarily interested in gaining more knowledge about [ ]? Or, could it be that you are actively seeking a cost-effective solution for [ ]?
In fact, I took the time to research [ ] and have come up with a couple of recommendations:
Have you considered exploring these suggestions?
Wishing you all the best,
你好,
您最近訪問了我們的網(wǎng)站并下載了一些內(nèi)容。你下載這篇文章只是為了了解更多關(guān)于這個產(chǎn)品的信息嗎? 或者，您正在尋找經(jīng)濟(jì)有效的解決方案?
實際上我對鉛做了一些研究。并有以下幾點(diǎn)建議:
——
——
你想過這么做嗎?
愿一切都好！
“
Achieve 10x Results for [Company] in Just Ten Minutes!
I've got an exciting idea that I can share with you in just 10 minutes, and it has the potential to bring [Company] its next set of 100 best clients.
I recently implemented this very idea to assist a client of ours, {Competitor}, in nearly tripling their monthly run rate.
Could we schedule a quick 10-minute call to delve into this further? I'm eager to explain it to you. What time works best for you?
你好[名稱],
我有一個想法，我可以在10分鐘內(nèi)解釋清楚，它可以讓[公司]得到下一個[100個最佳客戶]。
我最近用這個想法幫助我們的客戶[競爭對手]提高三倍月度運(yùn)行率。
我們約個10分鐘的電話，我來解釋一下。什么時候最適合您?
